A good nutritional supplement company can do you a great favour in two ways.
- Improve your health and wellbeing and stave of the ravages of aging
- give you a good primary or secondary online income.
I have spoken often about the benefits of working with a good health and wellness company.
This article which appeared in the ‘Natural Food Merchandisers’ magazine validates all I have been saying.
The reason for your good online income
‘The nutritional supplements industry topped $32 billion in sales last year, increasing 7.4 percent over 2011 sales and tracking with the previous year’s 7 percent growth.
Natural Food Merchandisers surveyed supplement retailers across the nation to determine what factors are driving the industry’s sustained growth.
Alongside what retailers call the “Dr. Oz Factor”—referring to the shelf-clearing power of endorsements by celebrities such as Dr. Mehmet Oz—are other trends and demographics that bring a strong demand to the market.
Rising health-care and health-insurance costs compel consumers to explore preventative supplements and alternatives to more expensive prescriptive medicines.
Among the most proactive consumers are the baby boomers, who in their 50s and 60s represent a large demographic looking to supplements to maintain health and wellness.
The boomers are not the only group driving growth. Retailers also reported increased sales among men and young people.
Male shoppers often seek out the ever-increasing number of natural bodybuilding and sports nutrition supplements available, while young people gravitate toward general supplements or natural products for their children.
As an aging generation enters the market and traditional health care presents a greater challenge, supplement providers have a unique opportunity to position themselves as knowledgeable, viable health-care solutions. Whether through retail or direct sales, that kind of positioning requires education and interaction.
As Jon Fiume of Wadsworth, Ohio-based Ritzman Pharmacies, points out, “You can’t just operate in your own little box. … What are you doing to get involved in the bigger initiatives that directly impact your community? Those efforts are also going to impact your business.”
Read the full report from Natural Food Merchandisers.
Natural Foods Merchandiser magazine serves the natural and organic products industry with a primary focus on the growth of retail business.
The magazine provides innovative ideas and information on products and trends, encouraging the development of a new health model based on wellness and the prevention of illness.
As an industry journal, Natural Foods Merchandiser provides a call to action to unify, educate, and promote the growth of the industry.
Does the color of the button influence conversions for your online MLM business?
This is a questions raised time and again for conversions and optimisation.
Everyone has an opinion and you might too, but the only way you can really know is to test.
New to MLM Online
If you are just starting out with your online MLM business, this may be a bit difficult as you do need some traffic to do a good split test.
But not to worry as many tests have been done and you can make use of them.
This one test was done with red and green buttons.
is a natural trusted color, safe and friendly. It is a color being used at the moment by many web 2.0 sites.
In contrast is thought to say excitement, passion, blood, warning, even danger!
In general it is not used as an access button color as much as green or yellow.
This test was run over a few days with a total of 2,000 visits to the pages.
Guess what – the RED button won over the green by a whopping 21%!
Everything else on the page was the same except the color of the button.
What Else To Learn From This
It is not always what you
It is what your customers, your MLM online prospects want and respond to.
You need to test to see what works for your business and your website.
Keep this in mind and you will succeed with your MLM business online.
Why would you need a Mentor to be successful in your online MLM business?
A mentor is NOT your friend who might be kind to you and tell you what you want to hear.
A Mentor will tell you what you need to hear to be successful!.
If you want your MLM business to work particularly if it is online, a Mentor could be just what is missing, just what you need.
Check out this interesting article from Business Week to see just how important a Mentor could be for your business and success.
Are you having trouble converting your online leads?
Or they do convert but they don’t stay?
This is such an important issue for everyone hence my topic today.
It definitely has for me.
- I like 1000’s of other well meaning people made this mistake over and over again.
- When I discovered what was holding me back, I suddenly forged ahead.
- My leads were converting and my business grew.
- Best of all I felt better!
Why? Because I Learnt NOT TO SELL!
- Selling does not work.
- But something else does.
However, before I get to that, just let me paint you a picture – just a simple one, something that I am sure you have all experienced.
Think of This!
‘You go into a shop and try on some stunning clothes.
You love them – put them on and then – see yourself in the mirror and you know this is not really for you – not your best look.
But, the bubbly sales person tells you otherwise, gives you so many reasons why you look so good.
Yes – that look certainly suits you! In fact you can still hear the voice.
You feel a bit uncomfortable, because now you are doubting your own judgment.
‘Well, perhaps I do look OK – perhaps I have got it wrong.
What do I really know? This person should know – does it all the time.
Maybe there is a new me out there.”
And so it goes on until you are now quite excited by this new you, this new look and you happily put the money on the counter and walk out.
You can’t wait to wear your new clothes.
- You get home, look at yourself in the mirror.
- There is no pep talk, no bubble sales person telling you how great you look – yes you can wear that style.
- You see how you really look – Alas -you know this is not for you.
- You were talked into it and you fell for it.
- You feel disappointed and even a bit sick in the stomach at spending your hard earned money on a mistake.
You were sold to!’
People like to buy but they do not like to be sold to!
- But what are the repercussions of being sold to?
- Will you go back to that shop?
- Will you always be their loyal customer?
No you will not and this is the same with your leads.
Give them good information so they can make a decision based on their needs and what you have to offer.
- Your offer is not for everyone as good as it may be.
- This is how your will convert your online leads.
Remember – its Quality over Quantity!
Is Your Websites and Content Being Seen On Mobile Devices?
If your website and content is not mobile device friendly then FORGET it.
- Read these staggering facts on the future of the mobile device!
The following information was taken from conference in San Francisco titled ‘The Future of Mobile’
- It was written up in Business Insider Australia March 2013.
‘To kick off the conference, our BI Intelligence team—Pascal-Emmanuel Gobry, Alex Cocotas, and I—put together a deck on the current trends in mobile. We looked closely at the growth of smartphones and tablets, the platform wars, and how consumers are actually using their devices.
(BI Intelligence is a new industry research service for executives and investors.)
- The number of smart phones sold in 2012 exceeded the number of PC’s sold
- In a few years the number of mobile devices with dwarf the number of PC’s
This is changing everything
It is still early in the revolution
- Global Internet users will double over the next few years and most will be mobile
Who is using them?
- Now it is young adults with money but soon it will be everyone
- Tablets alone should pass PC sales in 2-3 years
What do people do on mobile?
Everything they do online
Included searches for
- Pay bills
- Listen to music
- What happens when you combine mobile, social and photos?
- What happens when you combine mobile, social and games?
You get Draw Something
Growth rate is staggering
- It tool AOL 9 years to get 1 million users
- Facebook about 9 months
Draw Something 9 days
What is this saying for you Online Marketing Business?
Make sure you website, all your content is mobile device friendly.
Why Do You Need Google+ for Success with Your Online MLM Business?
Yesterday I wrote about all the Social Media sites and how interaction with them can help your online business and success, particularly in MLM.
Today I want to focus on Google+ as this is not as well known as Facebook and Twitter as a social media site.
As you know, Social Media platforms are a treasure trove of customer information and Google+ is no exception.
It uses and combines all the aspects of the social medial platforms and then sets them up in its own network.
Google has been around for a while and they are very good at what they do.
The About Section
Lets just look at what you can do with the ‘about section’
This is all about ‘YOU’ and you can do a lot to sell yourself just in this section alone.
What Does It Show?
The usual things e.g. basic information about you but there is also a lot of more valuable information
- You can see a person’s Google reviews
- You Tube history
- Authority blogs
Its all about Psychographics
- Understanding psychographics is extremely valuable.
- Online behavior is what you are looking for.
- It tells you what your target audience interests are.
What does this mean for the Success of Your Online Business?
- It means that you can tightly target your audience.
- Not waste time and money on those who are not interested in what you have to offer.
Once again, it all goes back to ‘giving the customer what he wants’
As Tim Sales and Michael Oliver say ‘Permission Based Selling’
- This is not about being intrusive into other peoples lives.
- This is about sharing information and it’s out there for everyone to see.
- You just have to know how to make use of it.
The Internet is a gold mine for any business, whether it be MLM online or just any online business.
Until next time
Combing Social Media With Your Online MLM Business Is A Must!
- If face book was a country, it would be the 3rd. largest and growing!
- I billions tweets per day!
- 2 new visitors every second
- 3rd most visited website
- 2nd largest search engine [global searches]
- 5.3 billion subscribers globally
- phones getting smarter
- by end of 2013, the majority of searches will be done from smart phones
- Have a 96% open rate within the first 5 minutes
Trust with Advertising
- 90% of people trust personal recommendations rather than advertising
It’s not ‘ Word of Mouth’ but World of Mouth’
- 50% of the world’s population is under 30
- If you want to capture this market, you must be using these platforms effectively.
Social, viral and mobile marketing is here to stay and if you want your MLM online business to be a success, learn how to use them.
What does constitute ‘Success?’ If you have it some areas of your life, how do you bring it over to your online MLM business?
It’s the million dollar question BUT
Before you read the details, the bottom line is
Follow your PASSION– do what you LOVE and LOVE what you do!
Have good RELATIONSHIPS with everything part of your life!
I know this is not a new concept to you.
It’s tough to go to work each day unhappy, wishing you were somewhere else.
Isn’t that why most people are looking to make money online anyway?
To change their circumstances?
What makes Success?
The second bottom line is to make sure that what you are endeavouring to market online, that you believe in it
- use it because you love it
- have confidence in the product or service
- confidence in the company itself
- know you are helping others.
Back to the study.
I have taken the results on this study [see below] and interpreted it to transfer to success in business.
True success is not isolated to one area of our lives.
My motto is ‘Health is Wealth’ because anyone who has poor health, but all the money in the world does not feel happy or even perhaps successful.
The father who works non stop at the expense of his family does not have total success.
So it appears from the study that LOVE and RELATIONSHIPS are the key to your success.
- Love what you do
- Love your relationships
Here is the excerpt from the summary of the study. [I have left quite a lot out but the link is here if you want the lot]
‘In June 2009, The Atlantic published a cover story on the Grant Study, one of the longest-running longitudinal studies of human development.
The project, which began in 1938, has followed 268 Harvard undergraduate men for 75 years, measuring an astonishing range of psychological, anthropological, and physical traits—from personality type to IQ to drinking habits to family relationships to “hanging length of his scrotum”—in an effort to determine what factors contribute most strongly to human flourishing.
There was no significant difference in maximum income earned by men with IQs in the 110–115 range and men with IQs higher than 150
Vaillant revisited the data he had been studying since the 1960s for his book, an experience that further convinced him that what matters most in life are relationships.
For instance, the 58 men who scored highest on measurements of “warm relationships” earned an average of $141,000 a year more at their peak salaries (usually between ages 55 and 60) than the 31 men who scored lowest; the former were also three times more likely to have achieved professional success worthy of inclusion in Who’s Who.
Vaillant’s key takeaway, in his own words: “The seventy-five years and twenty million dollars expended on the Grant Study points … to a straightforward five-word conclusion: ‘Happiness is love. Full stop.’ ”
What to do if this is NOT you!
Stop what you are doing particularly if it is not successful and do something you LOVE.
There are so many choices online.
Stay in touch for more updates
What is a Facebook unpublished post and how can you use it for your online MLM business?
Facebook is an amazing source of everything, but they can be frustrating to the business person because they are frequently making changes.
Below is official information taken from Inside Facebook
PS REMEMBER TO LIKE MY PAGE – it’s what we all have to do to help each other!
‘Just of this week, Facebook has given advertisers new opportunities to run more relevant ads and test their creative in News Feed by allowing them to create “unpublished posts” that intentionally do not appear to all fans of their page.
Previously this option was available for ads on the right hand side of the desktop site, but it was not allowed for feed-based ads until last week.
Even though News Feed is the most engaging placement Facebook offers, it had been difficult to use very highly targeted messaging or run multivariate tests there because a page was required to first create posts that could appear to fans.
With unpublished posts, advertisers can now reach users in News Feed without overwhelming their fans with dozens of different posts, which might not be relevant to them.
For example, an athletic brand could make an unpublished post about a basketball product and only show that to fans who are interested in basketball, and then do a tennis-related post for tennis fans, and so on.
Although Facebook offers some page post targeting by age, gender, location and other demographic information, there is no organic way to target posts by interests or factors like Custom Audiences.
But with unpublished posts that run as page post ads in News Feed, businesses can show users more relevant content.
A service could show long time users one version of an ad, new users another, and leads yet another.
Advertisers can also do more creative optimization by testing variations of copy or images.
Steve Irvine, Group Director of Global Marketing Solutions, Facebook Canada, spoke about unpublished posts during a fireside chat with AdParlor CEO Hussein Fazal at the Marketing on Facebook conference in Toronto today.
“It’s about really good advertising,” Irvine said. “It’s the ability to take a message that matters to the people it’s relevant to in the most engaging place on Facebook.”
So what does this really mean to you, the small online business person?
It’s all about targeting your market and only working with those who want what you have to offer.
If you take it back to the bare networking model, it can be aligned with
- Asking the questions
- Finding out what people want
- Giving them what they want and only that
It is not about what you want or what you think is great.
It’s about the customer, the lead’s, the clients’ needs and you fulfilling them.
With Facebook unpublished posts, you can target people who for example want
- mlm online business
- product information
- social entrepreneurship
The end result might be the same, but the pathways are different.
This is just one of my series of posts and newsletters on what is happening in Facebook at the moment.
And remember, I spell face book in different ways because that is what people do when searching for it and I am giving the search engines all possible options.
Until next time
Why Do I KISS To Make Online MLM Income?
Keeping your life, your online system or business SIMPLE is the way you will get there in the end and then achieve your goals.
It’s rather like an exercise program. It must be something you can do continuously.
Set your goals too high and you give up.
How many people do you know who have taken our a gym membership at great cost only to go a few times?
It was too hard, too time consuming, too far to drive etc. etc. etc
It’s the same with online marketing.
You must be consistent.
That is why it is important to use a method of blogging or setting up you website which is achievable, particularly if you are new to the game.
SEO is very sophisticated and do you really want to spend all your time learning it?
Use others expert knowledge and then do what you are good at – marketing your product, opportunity etc.
This is why I use and recommend a system which is already set up.
A system which is successful and making a lot of people a lot of money.
For a small cost, use their blogging – website platform and then spend time on the important things that will make you money.
There is a video to watch – it may or may not be your style, but regardless, these two are very very successful and know what they are doing.
They have provided you with an excellent way to get your message out there and an affiliate income as well that pays back 100%
It’s really worth considering and it’s already working for over 100,000 people. They are blogging successfully and making money from the affiliate program.